This is Yelp’s latest move to create a better experience for its users. found that 93 of people on Yelp compare businesses before making a decision. The preferences a consumer shares with Yelp will only be visible to them, and the information will only be used to personalize their experience on the site. Now, Yelp will help you discover businesses and activities based on who you are and what you like to do.” Unlike the HCAHPS survey, Yelp does not solicit reviews from a random selection of patients discharged from the hospital. Learn how you can drive growth and attract more. People on Yelp sample: reported use of Yelp at least once in the previous 3 months. A new Yelp survey reveals important data about the way your agency should respond to online reviews. Total sample of 6,338 adults ages 18 and older living in the United States, including 5,028 who had gone online to search for a local business. By making it more personalized, we’re saving people time and giving them an easy way to find the right business for them. 2Based on a survey conducted by SurveyMonkey for Yelp in June 2019. “Yelp has always been a helpful discovery platform that surfaces great local businesses based on your search. However, there’s a catch: it depends on how successfully your business responds to those reviews. As Seen In What Industry Experts Have Said Yelp data can complement government surveys by measuring economic activity in close to real time, at a granular level, and at a variety of geographic scales. Your business will come up automatically if it is already listed. According to Yelp’s survey, a whopping 88 of respondents close to nine in 10 shoppers say they’re willing to give businesses a chance even when they receive poor reviews. We’ll use this information to help you claim your Yelp page. “As Yelp turns 15 this year, we’re embarking on one of our most significant product updates with the introduction of a new personalized experience,” Vivek Patel, Yelp’s chief product officer, said in the release. Hello Let’s start with your business name.

With that information, Yelp will then transform the user’s home screen and search results into a personalized experience represented by Yelp’s newly created heart symbol, including search result rankings, shortcuts to filters, and personalized highlights that explain why they might like the business based on their preferences. Users are able to choose personal dietary and accessibility preferences, lifestyle attributes - such as if they’re a parent or homeowner - and things they like to do.

With the new features, two users with different lifestyles will open up the Yelp app from the same location, but each will see a completely different home screen and search results based on their personal preferences, according to a press release. Yelp announced that it has launched new personalization tools that will tailor the app to a user’s individual preferences and lifestyle.